If a place is caught using fake reviews, Google will temporarily limit its reviews entirely. | Image: The Verge
Google Maps is reeling in business pages engaging in fake reviews, and highlighting such activity to its users. Google will now impose restrictions against business profiles that violate the search giant’s Fake Engagement policy, such as temporarily removing reviews, blocking new reviews or ratings, and displaying a warning message on profiles that have had fake reviews deleted.
The business profile restrictions were introduced in the UK earlier this year, but Search Engine Roundtable notes that the support page was updated in mid-September to seemingly apply globally. For the moment, however, only users in the UK are seeing the business warnings, such as the example posted to X by Mike Blumenthal.
Image: Google / Mike…